Opiates Business By GSK, Bought By Sun Pharma

Sun Pharmaceutical Industries decided to purchase Opiates business by GlaxoSmithKline in Australia. Analysts are interpreting this move as Sun Pharma’s way of making their company name known in the controlled substance niche.

A statement was released by Sun Pharmaceutical Industries which explains how the Opiates business owned by GSK, along with its manufacturing sites located in Latrobe, Tasmania and Port Fairy, Victory, Australia, as well as the portfolio of all opiates products and inventories, will now be a property of Sun Pharma’s subsidiary.

This big move done by Sun Pharma is a clear message of how the company wants to be seen in the controlled substance business.

The business is on its fourth acquisition. Sun Pharma did not reveal any numbers regarding the deal made with GSK Opiates business but analysts are aware of how strategic the location is. Australia being an island state is one of the biggest suppliers of raw materials used in manufacturing narcotics around the globe. This is the very reason why painkillers such as codeine and morphine are obtained straight from Tasmania.

The above reasons are clear indications of why Sun Pharma is keen to acquire the Opiates business. Though they have tried their hand in growing such controlled substance, the attempt is seemed to have not flourished into something significant for the business.

Sun Pharma bought a facility located in Hungary back in 2005 and was developed to manufacture controlled substance active pharmaceutical ingredients. The facility was used to grow poppy from initial stage. After that, a New Jersey site was acquired within the same year but this time to manufacture finished dosages of the controlled substances.

Chattem Chemicals Inc. was acquired by Sun Pharma’s subsidiary in the US in the year 2008. 100% ownership was given to Sun Pharma and the business is used to import narcotic raw material. Of the acquired controlled substance businesses, Chattem Chemicals is the third for Sun Pharma. The acquisition was decided in order for the company to have a more active part in the development of pain management locally in the US.

These series of acquisitions are surely Sun Pharma’s way of getting into the business with more visibility.

Software Vendor Continuum Builds New Office In Australia

Continuum, a US-based software vendor has recently sent one of its co-founders to help manage the company’s recently launched Australian operations. Continuum provides the SaaS-based platform that allows providers to backup, monitor, troubleshoot and maintain their PC’s, servers and other endpoints that are used by small and medium-sized businesses.

Frank Bauer who was appointed as Continuum’s senior channel development manager will manage the operations of the Asia Pacific region from the Sydney office. As the managing director of the Asia Pacific operations of Continuum, Bauer will build a strong regional foundation. He will also work closely with MSPs, IT service providers and dealers of office equipment.

According to Continuum, their move was in line with the company’s growth in the region for the last two years. With the new office and team created in Australia, the commitment of the company is solidified in the region. The investment also highlights the growing importance of the Asia Pacific market to Continuum that is driven by the significant demand for Continuum software in Australia and New Zealand.

The new Continuum office represents the company’s first step in the expansion of its footprints in the highly competitive tech market. One of the local partners of Continuum is Adelaide-based service provider and 2016 CRN Fast50 Company Geek. Geek has an aggressive growth strategy and its induction into the CRN Fast50 list of fastest growing companies in the APAC region will continue to scale business without compromising the company’s reputation for excellence in customer service and immediate response.

According to Geek consultant Jon Paior, the company will be utilizing the HTG Peer Group to conduct due diligence on multiple third-party offerings. From the perspective of Geek, Continuum tops every perspective. The ease with which they ensure client on-boarding and seamless interaction with their 24/7 help desk is unparalleled.

When there is a need for office fitouts in Canberra for an IT service provider or a software vendor, business equipment and machinery have to be taken into account. IT offices differ from standard workplaces because there are several factors that have to be considered in structural design like lighting, electrics and cabling.

The Launch of Uber Freight That Will Likely Change Trucking

Last month, Uber launched its website for a new service named Uber Freight. There is only little information revealed regarding its expansion from the ride hailing services. However, if Uber’s announcements during 2016 are an indicator, the chances are Uber Freight is there to prepare everyone for the autonomous delivery trucks.

Self driving cars from Uber

Uber acquired Otto, a startup that planned to start self driving cars in the market, last August. Ever since, the company made use of its trucks in order to deliver a cargo of 50,000 cans of beer and Christmas trees in California.

Uber Freight is not going to use these self driving cars, well not yet. Instead, it is going to work the same way as Uber’s current platform. Some people are going to sign up for them to drive items all over the country, while others are going to join in order for them to send the packages without the need to sign contracts with the traditional shipping companies. The service is going to probably increase pricing to the trucking also.

Uber Freight may assist Otto’s trucks, too, with data gathered from the drivers using the new service. This is going to let self driving vehicles learn from experienced drivers while the regulators are figuring out ways to govern these autonomous trucks, including its technology.

Growing interest in trucking

The launch of Uber Freight also occurs simultaneously with the increasing interest in trucking by a lot of tech companies. Nikola Motor Company intends to make use of technology to have trucking be more environment friendly, as well as attractive to millennials; Tesla is working on self driving trucks; the list goes on.

Uber mentioned to Inverse that it will wait until this New Year to further provide information regarding how this new system is going to work. Uber’s spokesperson mentioned that they do not have information yet, but they hope to have more this 2017.

It seems that the future related to trucking, or even one possible future, will take more time to have its debut. Regardless, this new system from Uber is likely going to increase the need for truck driver jobs soon.

Unique Online Music Marketing Strategies For 2017

On a post by Eventbrite’s Rachel Grate in Hypebot, they talked with around 20 industry experts regarding online music marketing strategies which can modify the game this year. Here are what she had listed.

“Mystery marketing” using no-phone zones

There are a lot of venues which are very enthusiastic to have the fans do marketing in behalf of them, however several artists want their audience to put phones away.

Even if the fans’ posts seen in various social media platforms become a form of marketing, Eventbrite’s John Riccardi calls the phone-free zones a type of “mystery marketing.”

Riccardi mentioned events and activities which are off limits to cameras and phones build a ‘you had to be there’ event, lived solely by word of mouth by those that have bragging rights.

Using livestreams to focus fan perspective

Technology, such as Facebook Live, is getting it easier for the fans to share experiences real-time. This leads to many unique and personal perspectives which can promote a show.

Neal Cohen, Superfly’s Marketing Director, said that the entire range of a festival’s story is now told in a different level, with Facebook Live and Snapchat making storytelling instantaneous.

This results to a more exact portrayal of a festival or show compared to a recap video – with endorsement coming from a multitude of fans in social media.

Relying on online influencers for spreading the word

The live music promoters have an online presence in several social networks, with 95 percent using Facebook, 87 percent using Instagram, 85 percent using Twitter and 20 percent using Snapchat. The next huge thing is how the fans are going to use these platforms to share their stories.

A lot of venues are working with influencers to assist in their online music marketing strategies. Forty-four percent of the venues surveyed like to know which fans are the top social media influencers.

In order to get the influencers involved, several music promoters highlight the fans through social media posts. Cohen mentioned that one of the successful posts are performance shots which include an audience, as this urges people to say that they were at the event.

 

Recommended Food While On HCG Supplement Diet

One of the keys to a successful diet plan is eating the right type of food. No matter how effective your HCG supplement is if you will not accompany it with the right diet, your weight loss endeavor will still fail. An HCG diet is comprised of low carb of 500 to 550 per day so you need to cut back on sugar, starchy and fatty food especially during high intensity intake of HCG drops or supplement.  Here are some of the recommended food and drinks for HCG dieters.

Drinks: green tea and coffee

Fruits: strawberries, apples, grapefruits, lemons, oranges

Vegetables: asparagus, cucumber, lettuce, fresh garlic, cabbage, green onions, tomatoes, broccoli, spinach

Meat: white fish, chicken breast, lean ground beef

Snacks: bread sticks and toast

Spices: sea salt, cumin, basil, rosemary, onion powder, parsley, cayenne, chili and garlic powder, coriander

Tips for an Effective Diet Plan

  • When taking HCG supplement, avoid all kinds of oils including vegetable oils. Prepare your food with other cooking methods that do not use oil in the process such as boiling or poaching. You can also go for grilled dishes as they remain to be sumptuous without the use of oil and other unhealthy spices.
  • Do not combine different vegetables and fruits in one meal. If you are going to strawberries for lunch, save the apples for dinner. You can find several HCG recipes online to provide variety on your meals.
  • Remove bones from the chicken breast before cooking them.
  • Although fish is highly nutritious, there are certain fishes that are restricted from your diet. Fatty fishes such as salmon, eel, tuna and herring should not be consumed while you are on an HCG diet.
  • The secret to an effective diet is counting calories and measuring your food intake. Make sure that your meat consumption does not exceed to 100g in every meal. Measure the meat while in raw form and not when it is already cooked.
  • Make sure that your coffee and other beverages are low in fat content to make your HCG supplement even more effective.

Thailand’s Drinking And Night Entertainment Culture

The experts in the drinks and night entertainment businesses share their views regarding what holds for the night owls in Bangkok this year.

Modern and trendy drinks

In terms of night life, the city of Bangkok in Thailand looks to have everything – the popular DJs, celebrity mixologists, themed parties and new bars. And, 2017 promises to be more exciting for the night owls due to larger craft beer selections, better cocktails, broader types of parties and more new bars.

Diageo Moet Hennessy’s senior brand ambassador Chennarong Bhumichitr is eager with the year ahead. He said that the latest trends which started abroad seem to find their way in the drinking scene of Thailand.

According to Chennarong, low alcohol content volume (ACV) cocktails are going to become that next huge thing for drinkers especially women since they are starting to be health-conscious.

Gin, as predicted by Chennarong, is going to continue as the “in” spirit, meanwhile whiskies are going to like resurge.

Changing consumer behaviours

Regarding consumer behaviour, Chennarong commented that aside from freshness and healthier options, the patrons look for visual appeal, too.

For him, many people drink today in order to appreciate a taste than get drunk, so the beverage companies are considering the healthier lifestyles of consumers when making new products. Additionally, social media, for him, is influencing the looks of these drinks and restaurants are taking the presentations seriously, including bars and beverage companies. Since people already take pictures of food and drinks, the bar operators capitalize on this trend by ensuring that drinks are fashionable.

Ronnaporn “Nueng” Kanvichaporn, the Diageo Reserve World Class Thailand Finals 2014 winner and also the co-owner of the Backstage Cocktail Bar, added that the drinkers now are very informed regarding cocktail culture and already developed their tastes.

He said that several years ago, bartenders were able to lead the trend and introduce the latest mixes to their consumers, but now they know the styles they want and go to bars to order what is on their minds.

Conclusion

The drinking and the night life culture in Thailand is definitely changing. And with the numerous locations to drink and have fun, such as a hotel near BTS Chong Nonsi, the consumers’ options are endless.

The Benefits Of HTML5 In Advergaming

Advertisers, such as brands, companies or institutions, make use of video games to get a message across. Advergaming is strategy repeatedly used for target markets, who identify with these video games. Often times, this is even used to attract every audience type.

Here are some of the benefits offered by games developed with HTML5, which allow them to be played on all modern devices like PCs, laptops, tablets, mobile phones and even Smart TVs.

Its presence, no exclusions

HTML5 is mostly present on devices which have web browsers, no excluding of audiences. A huge number of users are able to play a game regardless of which device is used. They can start playing on their mobile phones while travelling to work, improve scores using an office computer when a boss is not looking, beat records on their tablets while getting comfortable in a sofa, or play in the TV at their living rooms when home.

It is immediate

Because of HTML5, a game is quick to play. All that needs to be done is getting to or opening a website. No installations or downloads are required.

Simpler to publish

A game is published the same way a web page is. Additionally, it is immediately available, no waiting for days or weeks for validation like those apps published in Google Play or the App Store.

Easier to promote

Forget about those crowded shops that are full of applications, where each promoted installation is going to cost several dollars. A website’s marketing or promotion channels can be used. Public relation strategies can be used to have the digital and non-digital media talking. In addition, there are a multitude of game portals which can publish a game, generating a bigger audience for free.

It is also simpler to share with just giving out a URL. This is done through email, social media, plain writing, and other methods.

Quicker to measure

There is one channel to measure. It is not going to be necessary to make use of numerous monitoring, tracking or analytic services just to check the performance of an advergaming campaign.

Conclusion

Try HTML5 for advergaming. With its extra benefits, surely a more comprehensive HTML5 training to know all runs of this mark-up language is also worth the investment.