Chivas Partners Up For The First Time For An Exclusive Brand

Chivas Regal, the Scotland-based whiskey subsidiary of the French Pernod Ricard distilled beverage conglomerate, has just partnered up with Lebua Hotels and Resorts.

This unique partnership is the first time in the distillery’s 216 years of operation, that they have brewed a unique liquor blend exclusively for a partner. The eponymous Lebua Blend, is available at only one location in the entire world: The Alfresco 64 – A Chivas Bar, Bangkok and the world’s highest perched whiskey bar above the many rooftop bar in Sukhumvit that dot Bangkok’s skyline.

Located at the Dome at Lebua, in Bangkok’s 1055 State Tower on Silom Road, this new bar was recently opened early June this year, during the fifth anniversary of the partnership between Chivas Regal and Lebua Hotels and Resorts. The whisky blend exclusive to the bar is a celebration of both the bar’s opening and the partnership between the two groups.

The blend, handled by master blender Colin Scott and his team, was brewed with whiskies as aged for 3 decades, which were handpicked by the blending team, mixed, then left to age in a sherry butt barrel for a whole nine years, in sharp contrast to the more traditional two spend by most whiskey brands, all to develop the Lebua’s unique taste and character.

Colin Scott made a statement regarding the new blend, saying that him and his team have never really handed something quite like it, and had mixed it with the idea that it would have to stand up to the scrutiny of the people who would visit a place like the Alfresco 64 rooftop bar.

He describes the brew as unusually dark, which he says is a clear sign of age, and the unique flavour that comes with such age. He says that the sherry casks were like added cream; enriching and intensifying the blend’s flavour.

Only 96 bottles of the Lebua Blend is available, and no rooftop bar inSukhumvit serves it; all 96 bottles are exclusive to the Alfresco 64, available alongside a wide variety of pedigreed Chivas Regal editions, including the Chivas Regal Ultis, the company’s first blended malt whiskey.